Branchly Launches Exclusive Pilot Program to Transform Crisis Management for Multi-Location Organizations

AI-Powered Platform Offers One-Year Free Access to Select Companies Ready to Pioneer the Future of Crisis Preparedness

HOUSTON, TX – November 25, 2024 – Branchly, the AI-powered crisis management platform purpose-built for multi-location organizations, today announced the launch of its exclusive pilot program. The company is seeking forward-thinking organizations with under 100 locations to help shape the future of crisis preparedness while gaining immediate access to enterprise-grade crisis management capabilities—completely free for one year with no commitment required.

The pilot program addresses a critical gap in the crisis management landscape. While 49% of companies maintain no formal crisis plan and downtime costs average $14,056 per minute, existing solutions remain either prohibitively expensive for mid-market organizations or inadequately equipped to handle the complexity of multi-location crisis coordination. Recent disasters—from the $3.09 billion UnitedHealth ransomware attack to Hurricane Milton's devastating impact on multi-location businesses across Florida—underscore the urgent need for accessible, intelligent crisis management infrastructure.

"Multi-location organizations face a perfect storm of increasing threats, expanding regulatory requirements, and limited resources," said Taylor Davis, Founder of Branchly. "Our pilot program gives innovative organizations the opportunity to transform their crisis preparedness while helping us build exactly what the market needs. Participants won't just get free access to powerful technology—they'll directly influence how we serve multi-location businesses for years to come."

From Reactive Chaos to Proactive Confidence

Branchly's platform reimagines crisis management through five interconnected capabilities that transform hours of coordination into seconds of decisive action:

Intelligent Risk Discovery – AI analyzes business profiles, industry regulations, and operational footprints to surface crisis scenarios specific to each organization, from weather events and cybersecurity threats to regulatory compliance risks and operational disruptions.

Smart Prioritization – Organizations control what matters most through customizable risk levers spanning operational impact, financial exposure, reputation damage, and regulatory compliance, enabling focused preparedness efforts where they deliver maximum protection.

Automated Playbook Generation – The platform generates comprehensive response plans with step-by-step action sequences, approval workflows, role-specific responsibilities, and resource allocation tailored to organizational structure and compliance requirements.

Pre-Approved Communications – Legal and compliance teams vet internal and external messaging templates in advance, eliminating the scrambling that occurs during actual crises and ensuring professional, on-brand communications deploy instantly when needed.

Rapid Activation & Real-Time Tracking – When crisis strikes, organizations activate prepared playbooks instantly, track response progress across all locations in real-time, coordinate distributed teams through centralized command centers, and maintain auditable logs satisfying regulatory requirements.

Regulatory Compliance Built In, Not Bolted On

For credit unions, banks, and other regulated industries, Branchly delivers automated compliance documentation that satisfies NCUA, FFIEC, and FINRA requirements without manual effort. The platform's approval workflows, audit trails, and business continuity testing capabilities address the specific weaknesses identified in recent regulatory examinations, where business continuity and disaster recovery emerged as major deficiencies across financial institutions.

"Regulatory mandates around business continuity aren't getting easier," Davis added. "Organizations need solutions that make compliance effortless while actually improving operational resilience. Branchly eliminates the tension between regulatory checkbox-filling and genuine crisis preparedness."

Ideal for Multi-Location Organizations Across Industries

The pilot program targets organizations operating multiple locations across several key verticals:

• Credit unions and community banks managing branch networks
• Franchise organizations coordinating crisis response across franchisees
• Retail chains protecting brand reputation and customer trust
• Restaurant groups ensuring food safety and operational consistency
• Hotel chains maintaining guest safety and service continuity
• Utility companies managing critical infrastructure
• Healthcare networks coordinating patient care during disruptions

Organizations with 20-100 locations represent the program's sweet spot—large enough to face genuine multi-location coordination challenges yet agile enough to implement innovative solutions rapidly.

Limited Availability, Zero Commitment

Branchly will accept a limited number of pilot participants to ensure each organization receives dedicated support and meaningful influence over product development. Selected organizations receive:

• Full platform access for 12 months at no cost
• Direct collaboration with Branchly's product team
• Priority feature requests and customization
• Dedicated implementation support
• Early access to new capabilities before general release
• No credit card required, no contract, no commitment

At the conclusion of the pilot year, participants may continue service at preferred rates or discontinue without obligation—though the company anticipates most will recognize the platform's value as indispensable to their operations.

Application Process Opens Today

Multi-location organizations interested in pioneering the future of crisis management can apply at branchly.ai/pilot. Applications will be reviewed on a rolling basis, with initial cohort members selected by mid-December 2024.

The application requires basic company information including location count, industry vertical, current crisis management approach, and specific challenges the organization faces. Branchly's team will personally review each submission and schedule qualification calls with promising candidates.